Why I Do What I Do
Most businesses are built on a business plan. Mine was built on a breaking point.
Recovery is possible.
Treatment centers make it happen.
My job is to make sure those two things find each other.
My Why
I didn’t start Marie Hall Enterprises because I spotted a market opportunity.
I started it because I watched families — real people, desperate and scared — struggle to find help for their loved ones fighting addiction.
The phone calls that went unanswered.
The websites that gave no real information.
The days wasted trying to figure out which facility had a bed, which one accepted their insurance, which one was even still taking patients.
That gap — between someone needing help and actually getting it — broke my heart.
So I did something about it.
I saw the confusion, the silence, the missed connections between people who needed help and the facilities ready to provide it. I couldn’t just watch anymore. So I founded Marie Hall Enterprises — to be the bridge that too many people never had.
This is personal. And that’s exactly why I’m so committed to getting it right.
The 2 AM Phone Call
I want to tell you about a phone call.
Someone reached out to a treatment center at 2am — the moment they finally had the courage to ask for help.
No one answered. No callback came. By morning, that window had closed.
That story isn’t rare. It happens every single day across this country. And it’s one of the biggest reasons I built Marie Hall Enterprises.
Treatment centers can’t be everywhere at once. But they CAN build systems that make sure no inquiry slips through the cracks — day or night. That’s what we help you do.
Because that 2am phone call deserves an answer. Every time.
The Moment
There’s a moment that changed everything for me.
I was watching a family try to navigate the behavioral health system for someone they loved. They were calling facility after facility. Getting voicemails. Getting waitlists. Getting told to “try somewhere else.”
The person who needed help was ready. The facilities existed. But somehow — the connection just wasn’t being made.
That moment planted a seed. What if there was someone whose entire job was to make sure that connection happened? To help treatment centers reach the people who needed them — before that window of willingness closed?
Because no one should have to fight that hard to get help.
The Decision
For a long time, I watched the problem.
I saw how hard families had to fight to access addiction treatment. I saw how treatment centers struggled to keep their admissions steady. I saw the gap — and I kept thinking someone else would fix it.
Then one day I realized: I was waiting for someone to do something I was meant to do myself.
So I stopped waiting. I founded Marie Hall Enterprises. I started making calls, building relationships, and learning everything I could about how to connect providers with the people who need them.
I’m still building. But I am SO glad I stopped waiting.
Our Mission
Marie Hall Enterprises exists to close that gap.
We help addiction treatment centers strengthen their admissions pipeline so that when someone is ready to ask for help, there is a clear path waiting for them.
Because in this field, timing isn’t just important. It’s everything.
My mission is to make sure that every treatment center I work with is FINDABLE, REACHABLE, and READY to respond.
Findable
Families searching at midnight can actually find your facility and the information they need.
Reachable
Every call, chat, and inquiry gets answered — day or night — so no one falls through the cracks.
Ready
A clear, fast path from “I need help” to walking through your door.
Let me be real with you.
I’m not out here selling marketing packages. I’m out here trying to make sure that people who are ready to get sober can actually find a bed, get a callback, and walk through a door — without fighting through a broken system to do it.
That’s not a sales pitch. That’s my purpose.
Two things I care deeply about
- People in crisis getting fast access to care
- Treatment facilities having the admissions pipeline to sustain their mission
When both of those things work together — lives change.
Why “Pipeline”
Most people don’t get excited about the word “pipeline.” I do.
Here’s why. A pipeline means…
Somewhere out there, a person who is ready to get help is moving — step by step — toward the door of a treatment facility.
A family doesn’t have to start from scratch every time they reach out.
A treatment center can focus on healing people instead of scrambling to find them.
At Marie Hall Enterprises, building that pipeline is all we do. Targeted outreach. Lead generation. Admissions support. Connecting the right people with the right providers at the right time.
It’s not glamorous. But it saves lives.
How We Close the Gap
Services & Solutions
Treatment centers can’t be everywhere at once. These are the systems we build with you so that every person who reaches out finds a clear path to care.
Flagship Program
The Patient Pipeline Performance Program
A comprehensive, recurring monthly engagement designed to improve every stage of how a behavioral healthcare organization captures, qualifies, converts, and reports on prospective patient inquiries.
Admissions Optimization
Improve how you capture, qualify, and convert prospective patient inquiries into admitted patients.
Patient Pipeline Management
CRM configuration, cleanup, and ongoing management with executive performance dashboards and KPI reporting.
AI Workflow Design
AI-assisted missed-call response and lead capture so no opportunity for care is lost.
Operations Audits
Comprehensive assessment of admissions, intake, and pipeline systems with actionable recommendations.
Staff Training & Coaching
Hands-on training for admissions and intake teams on conversion best practices.
Leadership Strategy
Monthly leadership strategy meetings, written action plans, and quarterly business reviews.
24/7 AI Admissions Agents
HIPAA-aligned AI web chat and voice-agent solutions that engage visitors, handle after-hours calls, capture referral attribution, and route urgent inquiries — so more people reach a live path to care.
New Service
AI Web Chat & 24/7 Voice Admissions Support
Marketing, referral partnerships, SEO, and outreach generate opportunities — but opportunities are lost when calls go unanswered, web inquiries wait too long, or admissions teams are stretched thin.
Marie Hall Enterprises helps behavioral health organizations build a more responsive admissions experience with AI-supported web chat and voice coverage. These solutions are customized to the organization's workflow and designed to support — not replace — the human admissions team.
What the Solution Can Support
24/7 website engagement — respond to visitors the moment they arrive, collect key intake details, and route qualified inquiries to the admissions team.
After-hours and overflow call coverage — answer calls during evenings, weekends, high-volume periods, and staffing gaps.
Faster response to web leads and referrals — trigger rapid follow-up workflows so high-intent inquiries do not sit unanswered.
CRM and intake workflow integration — route lead details, source attribution, transcripts, and follow-up tasks into the organization's existing workflow.
Escalation pathways for urgent callers — configure clear routing and warm-transfer procedures for callers who need immediate human support.
Admissions reporting and attribution — show leadership where inquiries originate and how quickly the organization responds.
Built for Real Admissions Challenges
This solution is especially valuable for organizations that:
Miss calls because of staffing gaps or high call volume
Have limited overnight or weekend admissions coverage
Allow calls to roll to voicemail
Experience burnout or turnover among admissions staff
Have slow follow-up on web inquiries or business-development referrals
Receive more leads or facility calls than the current team can manage
Need clearer marketing attribution and patient-pipeline visibility
Service Options
Choose the coverage level that fits your organization.
AI Web Chat
Capture
For organizations that want to engage every website visitor and improve attribution.
- 24/7 web chat
- Initial inquiry capture
- Pre-qualification workflows
- Campaign & referral attribution
- CRM routing
Starting at $1,500 / month
$2,000 one-time setup
6- or 12-month agreement
Voice + Web Chat
Overnight & Overflow
For organizations that need dependable support beyond normal business hours.
- AI web chat
- After-hours & weekend voice coverage
- Overflow call handling
- Intake screening
- Callback scheduling
- Escalation routing
Starting at $2,000 / month
$3,500 one-time setup
12-month agreement
Omnichannel Support
Full Admissions Copilot
For organizations seeking a comprehensive 24/7 admissions-support layer.
- Primary voice coverage
- Web chat
- Rapid outreach to new web leads
- CRM workflow integration
- Conversation reporting
- Executive pipeline analytics
Starting at $5,000 / month
$7,500 one-time setup
12-month agreement
Full Admissions Copilot — Custom Pricing
Starting at $5,000 per month, plus implementation and usage. Custom pricing is based on call volume, locations, operating hours, integrations, and required admissions workflows.
Copilot Essential
$5,000 / month
One location, moderate call volume, and after-hours coverage.
Copilot Growth
$7,500 / month
Higher call volume, rapid web-lead follow-up, and more complex CRM workflows.
Copilot Enterprise
$10,000–$15,000+ / month
Multiple facilities, high call volume, and custom reporting and integrations.
Each agreement includes a defined number of voice minutes, conversations, or inquiries. Usage beyond the included allowance is billed separately, and third-party vendor and telecom charges are either passed through or included up to a specified allowance.
Compliance Note
Marie Hall Enterprises designs each implementation around behavioral-health privacy and operational requirements. Final deployments require appropriate safeguards, documented workflows, and executed Business Associate Agreements with applicable vendors and client organizations before Protected Health Information is processed.
Stop Letting Opportunities for Care Go to Voicemail
A missed call may be more than a missed lead — it may be a person or family looking for help at a critical moment. Schedule a discovery call to assess whether AI web chat, after-hours voice coverage, or a full admissions-support solution fits your organization.
Schedule a Discovery Call
The Person Behind It
People don’t just buy a service. They buy the person behind it.
They want to know your why. They want to know that you actually care. They want to trust that when things get hard — and in this industry, they do — you won’t just disappear.
So let me tell you a little about me. I’m Marie Hall, founder of Marie Hall Enterprises. I’m a Colorado-based entrepreneur who started this company because I’ve seen how devastating the gap between “needing help” and “getting help” can be in the addiction treatment space.
My connection to this work is deeply personal — rooted in the memory of my sister, Diandria Lynn, and in more than 25 years of leadership, customer service, and operational experience.
I’m not a corporation. I’m a person who made a promise to do something about a problem I couldn’t ignore.
Behind Marie Hall Enterprises is a woman who:
- Has seen what it looks like when someone can’t access treatment fast enough
- Spent time understanding the REAL barriers between patients and providers
- Built a company from scratch because the problem was too important to ignore
- Gets on the phone, makes the connections, and follows up — every single time
- Believes that business done with heart outperforms business done for profit
I don’t have a huge team. I don’t have a fancy office. What I have is a mission I refuse to walk away from — and a commitment to showing up for the facilities and communities I serve.
The Journey
Can I be honest with you for a second?
Building a business from the ground up is HARD.
There are days when the doubt creeps in. Days when you wonder if you’re moving fast enough, if people will trust you, if what you’re doing is actually making a difference.
But then I remember WHY I started Marie Hall Enterprises. I believe that every person who reaches out for addiction treatment deserves a fast, clear path to care. And every treatment facility deserves a full, qualified admissions pipeline so they can keep serving those people.
That “why” is bigger than any hard day.
I’m a relatively new business owner. I don’t have all the answers yet. But I have a mission I believe in with everything I’ve got — and I show up for it every single day.
What HAS changed is my understanding of how to build something that lasts: slowly, intentionally, with real relationships at the center of everything.
Every conversation I have with a treatment center director reminds me why I started. I’m grateful for everyone who has supported, encouraged, and believed in what I’m building.
And I’m just getting started.
Recovery is about showing up — even when it’s hard. Building a business is the same way. I’ve learned something from the recovery community that I carry into my business every single day:
One step at a time. One connection at a time. One life at a time.
That’s how change happens. That’s how I’m building this company.
For the Families
This one is for the families.
The ones who are Googling at midnight.
The ones calling number after number.
The ones holding their breath every time the phone rings, hoping it’s a facility with a bed available.
I see you.
I started Marie Hall Enterprises because I couldn’t stop seeing you — so that your search ends faster, and the person you love gets help sooner.
This work is for you.
Let’s Talk
If you run a treatment facility and you’re ready to serve more people — let’s talk.
Now accepting new clients nationwide, across all 50 states. Together, we can make sure that when someone is ready to ask for help, there is a clear path waiting for them.